Marketing Executive- BPTP LTD- Real Estate

from 2 to 7 year(s) of Experience
Delhi NCR

Job Description

Roles and Responsibilities

Responsible for the overall brand building of the Centre by ensuring effective & comprehensive advertising & PR

- Manage Marcom (Advertising + PR), Events & IP, large scale events, Digital & Direct Marketing

- Regular advertising using all possible media as well as good PR coverage of various events/ occasions/initiatives

Prepare a detailed advertising plan, brief the agency & ensure effective implementation of the various components of the plan

- Plan outdoor hoardings & signage on the basis of the size, type of signage, position etc.

- Update the target audience through a newsletter (new offers, new stores, retailer participation through interviews & features, along with advertising agency

- Effective use of various social media (Facebook, Twitter, etc.); maintain a connect with select target audience, promote various initiatives

- Promote various activities of the Centre by exploring partnerships with magazines & radio channels, as barter or otherwise

- Monitor performance of agencies against Service Level Agreements (SLAs) & evaluate after post every event

- Strong in Advertising, PR, understand designing & outdoor advertising, branding & retail promotions

- Corporate Communications, Digital, events; good presentation & communication skills

Desired Candidate Profile

Preference - Male Candidate

Good Communication Skills

Experience with real estate industry will be additional advantage

Perks and Benefits

Salary: INR 3,00,000 - 5,00,000 PA.

Industry:Real Estate / Property

Functional Area:Marketing, Advertising, MR, PR, Media Planning

Role Category:Marketing

Role:Corporate Communication Executive


Desired Candidate Profile

Please refer to the Job description above

Company Profile

BPTP Limited

The last 15 years has witnessed the growth of one of the most prolific real estate companies in the National Capital Region, BPTP. Driven by the twin pillars of operational excellence and unparalleled customer experience, our endeavour is to create best in class and sustainable developments.
We have successfully launched Faridabad as an incredibly promising real estate market, with our flagship project Parklands, a fully integrated township. In Gurgaon we have created perfect examples of integrated luxury townships €” Amstoria and Astaire Gardens. Capital City NOIDA, our marquee mixed use project is set to create a bench mark in the Indian realty market to name a few . We have also successfully delivered more than 11,000 homes.
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Contact Company:BPTP Limited

Address :Corporate Office: BPTP Limited | 28, ECE House, Ist Floor, KG Marg, New Delhi-110001[(Nearest metro station – Rajeev Chowk (Exit Gate No.4) or Barakhamba Road (Exit Gate No.6)]

© Copyright 2018 BPTP Limited. All Rights Reserved.